← Council Meeting

⚔️ PRE-RELEASE WEEK 2: THE REVOLUTION

Theme: Expose the broken system • We're here to CHANGE things • Big mission, big resources • 28 IG + 7 YT + 7 LI + 7 TW

📸 INSTAGRAM REELS (28 Complete)

📅 DAY 8: THE ENEMY EXPOSED
4 Reels • 35-45 sec
REEL #1 • 8:00 AM • 40 sec
"The influencer marketing industry is a ₹15,000 crore scam. We have the data. And we're here to fix it."
"We've spent months analyzing this industry. The numbers are damning: • ₹15,000 crore spent annually • Average ROI: 1.5x (worst of any channel) • 40-60% of followers are FAKE Where does your money go? To agencies taking 40% cuts. To influencers with purchased followers. To a system designed to keep real talent poor. *[Show our research/data visualization]* We've invested heavily in building the alternative. Views = Money. Verified views only. Same rate for everyone. The system is broken. We're the fix. 20 days."
If you like money, you will love Ad-X Live. Launching soon.
REEL #2 • 12:00 PM • 35 sec
"We're making powerful enemies. We don't care."
"When you disrupt a ₹15,000 crore industry... People notice. Agencies don't like us. We're cutting their 40% commissions. Mega-influencers don't like us. We're proving they're overpaid by 25x. Platforms don't like us. We're building what they should have. *[Confident smile]* Good. When the establishment fears you... You're on the right track. We have the resources to fight this battle. And we're not backing down."
If you like money, you will love Ad-X Live. Launching soon.
REEL #3 • 3:00 PM • 40 sec
"Here's the math that agencies don't want you to see..."
"INFLUENCER MODEL: Brand pays ₹5 lakhs. Agency takes 40% = ₹2 lakhs. Influencer gets ₹3 lakhs. Real reach: 10% of followers. Cost per engaged person: ₹500. OUR MODEL: Brand pays ₹5 lakhs. Platform takes 15%. ₹4.25 lakhs goes to creators. 500 creators × real views. Cost per engaged person: ₹20. *[Show calculator with math]* 25x more efficient. 285% more money to creators. This isn't theory. We've tested it with our beta."
If you like money, you will love Ad-X Live. Launching soon.
REEL #4 • 7:00 PM • 30 sec
"Day 8: Our beta results are making people nervous."
"We got messages today from: • 2 influencer agencies asking for 'partnership' • 1 competing platform wanting to 'collaborate' • 3 investors asking to meet *[Show blurred message notifications]* Our response to all: 'We're focused on launch.' When you're building something real... The industry comes to you. We're not here to partner with the old system. We're here to replace it. 19 days. The countdown continues."
If you like money, you will love Ad-X Live. Launching soon.
📅 DAYS 9-14: THE DATA ASSAULT
24 Reels
DAY 9 (4 Reels)
REEL 1: "Why Tier 2-3 India has been ignored - and why that's about to change" REEL 2: "Our team analyzed 10,000 influencer campaigns. The waste is criminal." REEL 3: "The talent we've found in small towns will shock you" REEL 4: "Day 9: 30 beta creators. Combined earnings update."
DAY 10 (4 Reels)
REEL 1: "We're investing more in this launch than most startups raise" REEL 2: "Why brand marketing budgets are wasted - the attribution problem" REEL 3: "Beta creator story: From Gorakhpur, earning more than influencers" REEL 4: "Day 10: First major brand signed for launch"
DAY 11 (4 Reels)
REEL 1: "The global team behind this - working across time zones" REEL 2: "Why we're the only ones who can do this (the tech moat)" REEL 3: "Beta creator story: Chennai housewife, first income in years" REEL 4: "Day 11: Press is calling. We're saying 'wait for launch.'"
DAY 12 (4 Reels)
REEL 1: "Founding Creator program: Why early believers win big" REEL 2: "The infrastructure we've built - ready for millions of creators" REEL 3: "Beta creator story: Student earning more than internships pay" REEL 4: "Day 12: 3 brands now signed. Total launch budget: ₹___"
DAY 13 (4 Reels)
REEL 1: "We're not underfunded underdogs. We're well-resourced revolutionaries." REEL 2: "Why existing platforms can't copy us (first-mover + execution)" REEL 3: "Waitlist update: Numbers that show the hunger for change" REEL 4: "Day 13: Something big happening tomorrow..."
DAY 14 (4 Reels)
REEL 1: "Week 2 complete. The revolution is building momentum." REEL 2: "50 beta creators. Combined earnings: ₹___ lakh. In 14 days." REEL 3: "Week 2 recap: Data dropped, enemies made, believers multiplied" REEL 4: "14 days to launch. Next week: The proof gets undeniable."

▶️ YOUTUBE SHORTS (7 Complete)

DAY 8-14
7 Shorts
DAY 8: "The ₹15,000 crore influencer scam - we have the data" DAY 9: "Why Tier 2-3 India deserves better - and we're delivering" DAY 10: "Our investment in this - we're going all in" DAY 11: "The global team building Ad-X Live" DAY 12: "Beta results: 50 creators earning real money" DAY 13: "Why we can't be copied - the moat" DAY 14: "Week 2 recap: 14 days to launch"

💼 LINKEDIN POSTS (7 Complete)

DAY 8-14
7 Posts
DAY 8: "The influencer marketing ROI problem - data analysis" DAY 9: "Geographic inequality in India's creator economy" DAY 10: "Our investment thesis and resource commitment" DAY 11: "Building a global team for an Indian mission" DAY 12: "Beta validation: The numbers that matter" DAY 13: "First brand partnerships announced" DAY 14: "Week 2 report: Traction, learnings, what's next"

🐦 TWITTER THREADS (7 Complete)

DAY 8-14
7 Threads
DAY 8: "The influencer marketing scam thread - full data breakdown" DAY 9: "Why Tier 2-3 India is our focus (thread)" DAY 10: "How much we're investing in this (without specific numbers)" DAY 11: "Our team across countries (thread)" DAY 12: "Beta results thread with testimonials" DAY 13: "Brand partnerships and launch budget thread" DAY 14: "Week 2 numbers: Waitlist, beta earnings, brand interest"