📱 Instagram Week 2 - FULL SCRIPTS

*[Hold up 3 fingers]* "Number 1: FOOD campaigns. Why? Everyone eats. Everyone has opinions. Foodies average ₹25-35 per 1000 views because brands want AUTHENTIC reviews, not polished ads. Number 2: LOCAL BUSINESS campaigns. Gyms, salons, restaurants near you. Low competition, high payouts. I saw a creator make ₹4,200 just reviewing 3 cafes in Jaipur. Number 3: TECH campaigns. Gadgets, apps, online courses. These pay ₹40-60 per 1000 views because tech companies have bigger budgets AND they want variety. The secret? Pick ONE category. Become the expert. Brands will start requesting YOU specifically."

"They apply to EVERY campaign. Pizza campaign? Applied. Fitness app? Applied. Saree brand? Applied. Then they create garbage content because they don't actually care about the product. Result? Low views. Low earnings. Frustration. Here's what top earners do instead: They pick 3-5 brands they ACTUALLY use. Products they ACTUALLY like. Then they make content that feels like a friend's recommendation, not an ad. Authenticity = Views = Money. Our top earner last week made ₹52,000. He only did 4 campaigns. All food. All local restaurants he genuinely loves."

"Total creators: 18,400 (up 80% from Week 1) Active campaigns: 67 Total paid out: ₹22.3 lakhs Average earning per active creator: ₹1,210 Top 10% are averaging: ₹8,500 Top 1% are averaging: ₹38,000 Cities dominating: #1 Jaipur (still!) #2 Pune #3 Lucknow #4 Mumbai #5 Bangalore Most popular category: Food Highest paying category: Tech Fastest growing: Local services Week 1 was proof of concept. Week 2 is scaling. Week 3? We're going VIRAL."

"Week 1: ₹50,000 Week 2: ₹1,00,000 DOUBLE the money. Same rules. 🥇 1st: ₹30,000 🥈 2nd: ₹20,000 🥉 3rd: ₹15,000 4th-10th: ₹5,000 each NEW this week: Category prizes! → Best Food Creator: ₹5,000 → Best Tech Creator: ₹5,000 → Best Local Business: ₹5,000 Starts SATURDAY 6 AM. Ends MONDAY 6 PM. Last week's winner made 22 videos in 48 hours. Can you beat that?"

"Traditional influencer marketing is broken because of something called TRUST DECAY. A study showed: 76% of people trust recommendations from strangers MORE than celebrities. Why? Because celebrities are paid. Obviously. Everyone knows it. But when your neighbor recommends a restaurant? You trust them. They have no incentive to lie. Ad-X Live creates an army of neighbors. 100 regular people saying 'this biryani is fire' beats 1 celebrity saying the same thing. It's word of mouth. At scale. For the internet age. Brands win: More authentic content, better ROI. Creators win: Real money for real opinions. Everyone wins: Except the agencies charging 40% commission."

"Meet Diya from Delhi. Her schedule: → Morning class 9-12 → Lunch break: Shoot content for food campaigns → Afternoon class 2-4 → Evening: Edit & post → Weekend: Batch create 15-20 videos Time invested: 2-3 hours/day Earning: ₹45,000 in 14 days She never skipped class. Never compromised on grades. Just used her phone and free time. The difference between Diya and others? She treats it like a job, not a hobby. Consistent. Scheduled. Professional. ₹45,000 is more than most internships pay. And she's doing it from her hostel room."

"A brand DM'd me asking: 'How do we get MORE creators to make content for us?' Problem: Too much demand. Not enough supply. They have budget for 500 creators. Only 80 applied to their campaign. This is the opportunity right now. Less competition = Higher acceptance rate. 60-70% of applications get approved. Compare that to Instagram brand deals: <1% response rate. We're in the early days. 6 months from now? Competition will be fierce. The creators joining NOW are building their reputation FIRST."

"If I was entering the ₹1L Challenge, here's exactly what I'd do: 1. Pick ONE category (food is easiest) 2. Tonight: Write 20 video concepts 3. Tomorrow: Pre-shoot 10 videos 4. Saturday 6 AM: Start posting 1 every 2 hours 5. Engage EVERY comment in first hour 6. Sunday: Double down on what's working 7. Delete what's not Last winner made 22 videos. He won with video #18. It's a numbers game. Most people do 3-5 videos and give up. Winners do 20+ and iterate."

"Meet Lakshmi from Chennai. She hasn't 'worked' in 12 years. Raising 2 kids. Husband supports the family. She felt... invisible. Dependent. Like her skills didn't matter. Then she found Ad-X Live. Week 1: Made cooking content for 3 food brands. Result: ₹22,500 deposited in HER account. *[Pause for impact]* She cried when she saw the money. Not because of the amount. Because for the first time in 12 years... She had HER OWN income. This isn't just about money. It's about dignity. It's about identity. It's about proving you still have value. Lakshmi is why I built this."

"TIP 1: Don't sleep on thumbnails Strong thumbnail = 2x click rate. Use text overlays, surprised faces, food closeups. TIP 2: Caption with CTA 'Comment if you've tried this' = 40% more engagement. Algorithm loves comments. TIP 3: Post timing matters Best hours: 8 AM, 12 PM, 6 PM, 9 PM Worst: 2-4 AM TIP 4: Cross-post EVERYTHING Same video → Reels, Shorts, Facebook, Moj All views count toward your total. TIP 5: Reply to comments fast First 30 minutes is critical. Fast replies = algorithm boost."

"Creators: 21,400 (closing in on 25K!) Total paid: ₹28.7 lakhs Active campaigns: 78 Tomorrow's challenge registrations: 4,200 That's DOUBLE Week 1. Prize pool: ₹1,00,000 Potential per creator: ₹23.80 But the top 10 will take home ₹5,000+ each. The math? Top 10 = 0.24% of participants. Less than 1 in 400 wins. But someone HAS to win. Why not you?"

"BEFORE BED: ☐ Phone charged 100% ☐ 10+ video ideas ready ☐ 2-3 campaigns selected ☐ Alarm: 5:30 AM ☐ Good lighting spot identified ☐ Props ready if needed MORNING ROUTINE: 5:30 - Wake up 5:45 - Final prep 6:00 - Challenge starts 6:05 - FIRST VIDEO LIVE 6:30 - Reply to all comments 8:00 - Second video The early start separates winners from losers."

"2 hours. 1,847 participants already. CURRENT TOP 5: #1: 18,400 views (Lucknow) #2: 15,200 views (Mumbai) #3: 12,800 views (Jaipur) #4: 11,100 views (Pune) #5: 9,800 views (Chennai) Top 5 pattern: Multiple videos, not one viral hit. #1 has posted 6 videos already. Average 3,000 views each. Consistent > Viral. 58 hours left. Anyone can still win."

"NEW LEADERBOARD: #1: 32,100 views (Gorakhpur - came from #8!) #2: 28,400 views (Lucknow - dropped!) #3: 24,700 views (Jaipur) #4: 21,200 views (Mumbai) #5: 18,900 views (Hyderabad - NEW!) What happened? Gorakhpur creator's 5th video went viral. 22K views in 2 hours. Street food content. Raw. Authentic. ONE video changed everything. Lesson: Keep posting. Virality is random but effort isn't."

"TOP 3 BREAKDOWN: #1 GORAKHPUR: - 8 videos, all food - Hooks: shock/surprise - Comments: replies in <5 min #2 LUCKNOW: - 7 videos, local businesses - Hooks: questions - Comments: slower replies #3 JAIPUR: - 6 videos, mixed - Hooks: storytelling - Comments: replies in 10-15 min PATTERN: The leader has fastest comment responses. Algorithm rewards engagement speed."

"EVENING LEADERBOARD: #1: 54,200 views (Gorakhpur - DOMINANT) #2: 47,800 views (Lucknow) #3: 42,100 views (Jaipur) #4: 38,400 views (Mumbai) #5: 35,200 views (Hyderabad) Here's the overnight meta: While most sleep (10 PM - 6 AM), algorithms still work. Posts from 10-11 PM often pop by morning. Top creators? They scheduled 2-3 posts overnight. Wake up to views. Algorithm loves consistency. 48 hours left. Overnight shift starts NOW."

"MORNING LEADERBOARD: #1: 78,400 views (Gorakhpur - still leading!) #2: 72,100 views (Jaipur - CLIMBED from #3!) #3: 68,200 views (Lucknow - dropped!) #4: 61,400 views (Hyderabad) #5: 54,800 views (Mumbai) What happened overnight? Jaipur creator posted 4 videos at 11 PM, 1 AM, 4 AM, 6 AM. All performed. While Lucknow slept. Gap between #1 and #2: Only 6,300 views. That's ONE viral video. 34 hours left. This is ANYONE'S game."

"Quick call with Amit from Gorakhpur (current #1): 'I've made 14 videos in 30 hours. I'm exhausted but I can't stop now.' His approach: → Wakes up, shoots 3 videos → Posts one, edits next → Repeats until midnight → Schedules 2 for overnight → 4 hours sleep, repeat His secret? 'I treat this like my JEE prep. Same intensity. But this time, I'm in control of my destiny.' ₹30,000 first prize. For a guy from Gorakhpur, that's 2 months of expenses. He's not playing. He's FIGHTING."

"OVERALL LEADERS: #1: Amit (Gorakhpur) - 89,200 views #2: Rahul (Jaipur) - 86,800 views #3: Priya (Lucknow) - 79,400 views CATEGORY LEADERS (₹5,000 each): 🍔 FOOD: Amit (Gorakhpur) - 72K views 📱 TECH: Vikram (Bangalore) - 34K views 🏪 LOCAL: Neha (Pune) - 28K views 24 hours left. The top is likely set. But categories are WIDE OPEN. If you can't win overall, target a category. ₹5,000 is still waiting."

"EVENING LEADERBOARD: #1: 98,700 views (Amit - Gorakhpur) #2: 96,400 views (Rahul - Jaipur) #3: 88,100 views (Priya - Lucknow) GAP: Only 2,300 views between 1 and 2! This is going down to the WIRE. Both are still posting. Both are still engaging. Both are running on caffeine and determination. One video. One viral moment. That's all it takes. Tomorrow 6 PM. The crown will be decided."

"OVERNIGHT DRAMA: #1: 108,200 views (Rahul - Jaipur - TOOK THE LEAD!) #2: 106,800 views (Amit - Gorakhpur - dropped!) #3: 94,300 views (Priya - Lucknow) What happened?! Rahul posted at 2 AM. Video went VIRAL. 28K views while everyone slept. Amit woke up in second place. 10 hours left. 1,400 view gap. This is the greatest comeback in Ad-X Live history. And it's not over yet."

"MIDDAY UPDATE: #1: 118,400 views (Rahul - Jaipur) #2: 117,900 views (Amit - Gorakhpur) #3: 102,100 views (Priya - Lucknow) GAP: 500 VIEWS! Amit posted 3 videos this morning. One is picking up momentum: 8K in 2 hours. Both are now going ALL OUT. Rahul: 'I'm not losing this.' Amit: 'I came from Gorakhpur. I don't give up.' 6 hours. 500 view difference. This is INSANE."

"3 PM UPDATE: #1: 126,200 views (Amit - Gorakhpur - BACK ON TOP!) #2: 125,100 views (Rahul - Jaipur) #3: 108,400 views (Priya - Lucknow) Amit's video from this morning? Just crossed 18K views. Gap: 1,100 views. 3 HOURS LEFT. Both are posting like their lives depend on it. This is the Super Bowl of creator challenges. And it ends at 6 PM sharp."

"FINAL STANDINGS: 🥇 FIRST PLACE: AMIT from Gorakhpur → 134,800 views → ₹30,000 prize → Made 23 videos in 60 hours → Slept 7 hours total 🥈 SECOND: Rahul (Jaipur) - 132,400 views - ₹20,000 🥉 THIRD: Priya (Lucknow) - 116,200 views - ₹15,000 CATEGORY WINNERS (₹5,000 each): 🍔 Food: Amit (Gorakhpur) 📱 Tech: Vikram (Bangalore) 🏪 Local: Neha (Pune) AMIT'S REACTION: 'I'm from a small town nobody knows. But right now, 4,800 people just watched me win. This is the biggest moment of my life.' ₹30,000 to a guy from Gorakhpur. THIS is what Ad-X Live is about."

"Amit's words: 'My father is a vegetable seller. He wakes up at 4 AM every day. Makes ₹400-500. I just won ₹30,000 in 60 hours. When I told him, he didn't believe me. He asked to see the bank statement. When he saw the money hit my account... he hugged me. My father hugged me. He never hugs. He said: This is not just money. This is proof that my son is smart.' *[Pause]* This is why I do this. Not for the metrics. For the Amits of India. The ones in small towns with big dreams. The ones nobody believed in."

"WEEK 2 NUMBERS: Creators: 24,800 (up from 10,247) Total paid: ₹38.5 lakhs Average per active creator: ₹1,552 ₹1L Challenge: → 4,847 participants → ₹1,00,000 distributed → Winner: Amit (Gorakhpur) Top cities: #1 Jaipur (2,400 creators) #2 Lucknow (2,100) #3 Mumbai (1,900) #4 Pune (1,800) #5 Hyderabad (1,600) Tier 2-3: 68% of all creators Week 3 goal: 50,000 creators. ₹75 lakhs paid."

"WINNER PATTERNS: Average videos: 18-25 Average posting frequency: Every 2.5 hours Average comment response time: <10 minutes Average sleep: 5-6 hours NON-WINNER PATTERNS: Average videos: 3-5 Frequency: Random Comment response: Never Sleep: Normal THE DIFFERENCE? Winners treated it like THEIR FUTURE DEPENDED ON IT. Because for Amit? It did. ₹30,000 is life-changing money in Gorakhpur. That hunger drove everything."

"₹2,00,000. DOUBLE Week 2. 🥇 1st: ₹50,000 (up from ₹30K!) 🥈 2nd: ₹35,000 🥉 3rd: ₹25,000 4-10: ₹10,000 each CATEGORY PRIZES (₹10K each): → Food → Tech → Local Business → Comedy (NEW!) → Most Improved (NEW!) Starts: SATURDAY 6 AM Ends: SUNDAY 8 PM 48 hours. ₹2 lakhs. Your move. Can Amit defend his crown? Or will a new champion emerge?"